Sustainability Journey
Sustainability Journey
Overview
The Sustainability Journey is a structured, facilitated pathway that guides your organization through a six-phase transformation process grounded in two complementary methodologies:
- PAR — Participatory Action Research: Stakeholders co-define problems and co-create solutions through collaborative inquiry cycles
- AL — Action Learning: Teams learn by tackling real problems, reflecting on outcomes, and adjusting their approach iteratively
The Journey is not a checklist — it is a living, evolving process. Each phase includes mandatory facilitated sessions called PAR/AL Spirals that ensure genuine stakeholder participation and evidence-based course correction.
The Six Phases
Phase 1 — Pre-Vision
Purpose: Establish organizational readiness and assemble the right team.
Key activities:
- Define the organization’s reason for engaging in this journey
- Identify internal champions and working group members
- Map the relevant stakeholder landscape
- Complete an organizational capacity self-assessment
- Set ground rules for the process
No spirals required. This phase focuses on foundation-setting before community engagement begins.
Phase 2 — Strategic Vision
Purpose: Co-create a shared understanding of the community’s needs, gaps, and aspirations.
Key activities:
- Identify Organic Whole Use (OWU) challenges and opportunities
- Conduct needs-gap analysis across ESGETC dimensions
- Prioritize action areas with stakeholders
- Draft preliminary action pathways
Required spiral: CO_CREATION — bring key stakeholders together to co-define challenges and aspirations before leadership sets direction.
Phase 3 — Plan
Purpose: Develop a concrete, accountable action plan using PDCA principles.
Key activities:
- Translate vision into measurable goals
- Assign roles, timelines, and resources
- Integrate with ESGETC assessment cycles
- Identify risks and mitigation strategies
Required spiral: REFLECTION — review the vision developed in Phase 2, surface assumptions, and adjust the plan to reflect what participants actually heard.
Phase 4 — Do
Purpose: Implement the plan while monitoring for real-world adaptation.
Key activities:
- Execute action items
- Track milestones and key indicators
- Surface barriers and unexpected outcomes
- Document learning as it happens
Required spiral: PROBLEM_SOLVING or CAPABILITY_BUILD — depending on what the implementation reveals. Use PROBLEM_SOLVING when the team encounters specific obstacles. Use CAPABILITY_BUILD when skills gaps are limiting execution.
Phase 5 — Check
Purpose: Evaluate whether the actions produced the intended outcomes.
Key activities:
- Measure results against Phase 3 targets
- Analyze what worked, what didn’t, and why
- Gather stakeholder feedback on impact
- Feed findings back into the learning cycle
Required spiral: REFLECTION — create space for an honest team debrief before drawing conclusions. Surface dissenting views.
Phase 6 — Act
Purpose: Institutionalize what worked and set a new baseline.
Key activities:
- Standardize successful practices into policy and procedure
- Update the organization’s ESGETC baseline assessment
- Document and share lessons learned
- Prepare for the next journey cycle
No spiral required. This phase focuses on embedding change and transitioning to steady-state.
PAR/AL Spiral Sessions
Spirals are the facilitated workshops that punctuate the Journey. They ensure the process stays genuinely participatory — not just nominally inclusive.
Session Types
| Type | Methodology | Best Used When |
|---|---|---|
| Reflection | AL | After a significant period of activity — pause to review and learn |
| Co-Creation | PAR | Stakeholders need to co-define solutions, not just be informed |
| Problem-Solving | AL | Team faces a specific obstacle during implementation |
| Capability-Build | AL | Skills or knowledge gaps are blocking progress |
| Stakeholder-Engagement | PAR | Engaging a new or underrepresented group |
Running a Spiral
- Navigate to
/journey/spirals - Select the active phase
- Click Create Spiral
- Choose session type and focus area
- Facilitate the session (platform provides facilitation guides and templates)
- Document outcomes in the facilitation panel
- Mark the spiral as complete — the phase requirement is satisfied
Journey Dashboard
The Journey Dashboard (/journey-dashboard) provides:
Phase Timeline A visual representation of where your organization is in the six-phase journey, with completion percentage for each phase.
Active Spirals Upcoming and in-progress spiral sessions requiring facilitation.
ESGETC Dimension Progress How the organization’s scores have moved since the journey began.
Reports & Analytics Export progress reports for funders, governing boards, or public disclosure.
Getting Started
- Subscribe to a tier that includes Journey access (Basic or above)
- The Journey dashboard auto-initializes after your subscription is confirmed
- Begin Phase 1 immediately — no setup required
- Complete each phase’s requirements before moving to the next
- Use the Phase Guide embedded in each page for facilitation tips
Integration with ESGETC Assessment
The Sustainability Journey is deeply integrated with the ESGETC Framework:
- Phase 2 (Strategic Vision) uses ESGETC gap analysis outputs
- Phase 3 (Plan) maps actions to specific ESGETC dimensions and SDGs
- Phase 5 (Check) compares pre- and post-journey ESGETC scores
- Phase 6 (Act) updates the organization’s ESGETC baseline
Each spiral session can generate ESGETC-tagged data that flows directly into the analytics dashboard.
See also: Stakeholder Engagement Tools → | Assessment Overview →